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Making Copy Action Oriented Causes 93% More People to Click “Add to Cart”
Now that you have your website/product online and you have your Ads running too, to get targeted traffic to your website, its high time that you make sure that your paid visitor actually “PAYS” you that is they buys your product aka gets converted. In this series I will discuss a few Awesome conversion optimization…
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What is the average industry CPC (or CPM) price paid by e-commerce companies in India and what is the average CPA as a result?
Don’t mean to give a cop-out answer – but these numbers really do vary by industry and also by the age / history of the site in question and the expertise of the people driving the optimisation on the site. That said, here are a few numbers I’ve seen at different e-com businesses here in…
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How can I generate website traffic with $0 marketing budget, Have Already done all general stuff, but no avail – Part 3?
Continued from Part 2 I will assume that you went through the first part and the second part, if not you can go through the first part Here, and the Second part here, now getting right on to it :- The third method is Be the David. 3. Be the David It’s not that you…
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How can I generate website traffic with $0 marketing budget, Have Already done all general stuff, but no avail – Part 2?
Continued from Part 1 I will assume that you went through the first part, if not you can go through it here, now getting right on to it :- The second method is Being the platform yourself. Being the Platform Stop thinking about your product or platform as the story. We’ll start this one with…
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How can I generate website traffic with $0 marketing budget, Have Already done all general stuff, but no avail – Part 1?
I will assume you did the traditional stuff at a reasonable level. This means you have identified your target audience, the channels you can use to reach them and most importantly your messaging which clearly identifies your value proposition (what’s the benefit of using your product/problem you’re solving) and differentiation from competitors. So lets get…
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What are the top 6 worst things you can do for your start up early on?
1. Hire a law firm and end up burning cash .. very bad investment and advice. Learning : Just because another fellow entrepreneur hired this big shot law firm, you shouldn’t. 2. Thinking that Market research is talking to friend and family. Not talking to real users specifically asking them if they would PAY ……
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What are the free (or close to free) resources for entrepreneurs?
In terms of reading and learning, there is a ton of accumulated wisdom available on the Web for free thanks to the efforts of many veteran entrepreneurs, angels, VCs, lawyers, CPAs, and others. I’ll produce my “Top 15” list of favorites here: – the focus is heavily on early-stage startups in consumer Web, mobile apps,…
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When is the right time to remove a beta tag from your product/app?
I have faced this question countless time and there are two facets to the answer, one is technicalities, like:- If you have all your bugs worked out. You are ready to create a new version (revision change). You do not anticipate new changes for a while. You are taking money for your product. Each of…
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What are key strategies to acquire first 100K users with zero marketing budget?
Make a great product but y’all know that so I’ll just dive into the tactics First off, the product was awesome. That makes marketing less about “marketing” (whatever that is) and more about educating and sharing with people. Quant Based Marketing – Create your target marketing sheet – Work backwards to the solution of what…
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Authorship and the Invisible Blogger: Should you find your audience, or let your audience find you?
The web cares about CONTENT, not necessarily authors and in our frenzy to write and distribute content, we may be creating more and more work only to become less andless visible. Are you getting lost in the ether of the blogosphere? Are we writing content that benefits others while our own authorship gets buried? It…
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Dwaipayan Chakraborty 